AnnaLia is an Executive Assistant at Paradigm. She began her career in the fashion industry with various roles on the buyer and sales sides. Prior to joining Paradigm, AnnaLia worked at Evolve Ventures and Foundation as an Executive Assistant to both the vice-chairman & co-founder and managing director. Previously, AnnaLia was at Telepathic (parent of the HOOKED apps), where she supported the founder & CEO. AnnaLia holds a B.S. in Business Management from the Fashion Institute of Design & Merchandising (FIDM).